Every user is different.
Your testing should be too.
Crowdi personas are AI-powered users with realistic behaviors, preferences, and skill levels. They interact with your product exactly like real people would—revealing UX issues, bugs, and friction points before you launch.
From impatient mobile users to cautious first-timers, each persona brings unique patterns that help you understand how different audiences will actually use your product.
Real people, real behaviors—simulated at scale
Each persona replicates how actual users interact with your product. They reveal friction points, usability issues, and unexpected behaviors before real users encounter them.
Sarah Chen
Product Manager
Skips tutorials and dives straight into features. Abandons flows that take more than 3 clicks. Expects keyboard shortcuts and advanced filters.
Tests For
Power user workflows, feature discoverability, efficiency
Alex Rivera
Software Developer
Tests edge cases deliberately. Tries invalid inputs, negative numbers, and special characters. Reads error messages carefully and expects detailed logs.
Tests For
Error handling, validation, edge cases, API responses
Marcus Johnson
Business Analyst
Reads all instructions before acting. Hovers over tooltips and help icons. Prefers step-by-step guidance and confirmation dialogs.
Tests For
Onboarding clarity, help documentation, confirmation flows
Emma Wilson
E-commerce Shopper
Makes quick decisions based on images and reviews. Abandons checkout if shipping costs appear late. Expects one-click purchasing and saved payment methods.
Tests For
Checkout friction, pricing transparency, mobile UX
David Kim
Mobile-First User
Swipes and taps rapidly. Expects instant loading (<2s). Closes apps that don't respond immediately. Uses gestures over buttons.
Tests For
Performance, loading states, mobile gestures, responsiveness
Jordan Lee
Gaming Enthusiast
Seeks achievements, badges, and progress indicators. Explores every menu option. Compares stats with others and expects leaderboards.
Tests For
Gamification, progress tracking, social features
Dr. Patel
Academic Researcher
Cautious with new technology. Reads privacy policies and terms of service. Prefers email support over chat. Needs clear 'undo' options.
Tests For
First-time user experience, trust signals, accessibility
Lisa Martinez
Healthcare Worker
Multitasks constantly. Needs to complete tasks in under 5 minutes. Frustrated by unnecessary steps. Values bulk actions and keyboard navigation.
Tests For
Task efficiency, workflow optimization, time-to-completion
How personas reveal what real users will do
Unlike simple bots that click randomly, Crowdi personas behave like real people—with goals, frustrations, preferences, and realistic decision-making patterns.
Remembers past actions
Each persona recalls previous interactions, building context over time. For example, if they struggled with a feature once, they'll approach it differently next time—just like real users.
Pursues realistic goals
Personas have specific objectives (e.g., 'complete checkout in under 2 minutes'). When blocked, they try alternatives, get frustrated, or abandon—revealing exactly where users will drop off.
Reacts to performance
Slow loading? Personas show impatience. Error messages? They read them (or ignore them, depending on tech level). You'll see exactly how UX issues affect behavior in real-time.
Influenced by social proof
Personas respond to reviews, testimonials, and user counts. A cautious persona needs more social validation than an impulsive one—helping you optimize trust signals for different audiences.
Learns over time
Technical skills improve with repeated use. A beginner persona becomes intermediate after multiple sessions, testing whether your product supports user growth and skill development.
Privacy-conscious behaviors
Some personas readily share data; others hesitate at every permission request. This reveals whether your privacy flows work for cautious users, not just early adopters.
Develops preferences
Personas form opinions about features, layouts, and workflows. If they consistently avoid a feature, it's a signal—not random noise—that something needs improvement.
Maintains session memory
Personas remember what they did yesterday, last week, or last month. This tests whether your product handles returning users well, not just first-time visitors.
From research to reality: How we build personas
Real user research
We analyze 10M+ actual user sessions across industries, demographics, and skill levels to identify behavioral patterns.
AI training & validation
Machine learning models replicate these patterns with 94% accuracy compared to real user behavior in A/B tests.
Continuous improvement
Personas learn from each simulation, becoming more realistic and revealing deeper insights over time.
Find UX issues before your users do
Deploy 1000+ personas with realistic behaviors to uncover friction points, edge cases, and usability problems—before launch.